Customer Spotlight: Winner Glow Car Wash – Greeneville, TN

By Nate Edwards, Territory Sales Manager/Equipment, Howco Inc. 

Chelasani committed to the site and began researching various car wash consultants and suppliers, discovering Howco in the process. 

“I had a vision for this wash that was shared and significantly enhanced by Howco,” explained Chelasani. “I knew absolutely nothing about the car wash business, and Howco partnered with and tutored me from the equivalent of Car Wash 101 to a master’s degree in about six months. Every Howco representative I’ve encountered has been fantastic with the patience, knowledge, positive attitude, professionalism, and compassion provided to me.” 

The challenging site and new-to-him vehicle wash business required a steep learning curve for Chelasani, but the resulting Winner Glow Car Wash proved a very gratifying project. 

The wash bay sports a 100-foot conveyor tunnel featuring Coleman-Hanna car wash equipment, including Hanna EQ Plus blowers, Hanna Tire Glaze tire shine applicator, and many new arches and foamers to deliver a quality wash. The wash utilizes the Tru Pearl® ceramic technology chemical system, including High Foam and Tru Pearl Shield, along with Repel ceramic triple foam and Magma Shine from Ver-tech Labs. 

In addition to upfitting all the wash’s public spaces, Howco created the customer experience platform throughout the wash, including car wash packages, pricing, and menus; lot signage; employee uniforms and procedures; and recommended placement of the 17 vacuum stalls. The attractive flex-serve car wash now sees growing customer traffic and increased revenue every month.